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Secure Shopping

With the help of the WEBSALE Data Security System, generally all your orders made are transferred to the shop server via a secure SSL encryption. They are then stored onto the shop servers with a triple DES encryption. Therefore no data can be viewed or changed by any unauthorised person. The WEBSALE shop server is PCI-certified.

All the order data is transmitted completely encrypted to our ERP system. This is also a part of the Data Security Systems from WEBSALE.

Privacy Policy

We are committed to safeguarding our customers’ privacy.

The following explains how we collect, store and use your personal data and data about you when you visit our website and when you transact with us. It also describes the types of data we collect, how we use this data to ensure we provide relevant and timely services to you, and your rights to control our use of that data.

By providing any data about yourself to us, you are confirming that you have read, understood and agree to our policies and practices. If you are at all uncertain about any aspect of our policies and practices, please contact us and refrain from using our website. The Kramer Equestrian privacy policy may change at any time, so you may wish to check it each time you visit our website.

The personal data we collect, process or use is treated securely and in accordance with our privacy policy, described below. Whenever you give us personal data, you are consenting to its collection and use in accordance with this policy, including our use of cookies explained below. We log your Internet Protocol (IP) address in order to receive and send information from and to you over the internet (see ‘Cookies’). You will be asked for personal data such as your name, address and email address when you register, join as a guest, make an enquiry or order products from us. We track user log-ins to give us insight to site behaviour and usage.

Use of Google AdWords

Conversion Tracking

This website uses the online advertising program "Google AdWords" and conversion tracking as part of Google AdWords. The cookie for conversion tracking is set when a user clicks on an ad delivered by Google. Cookies are small text files which are saved on your computer system. These cookies expire after 30 days and are not used for personal identification. Should the user visit certain pages of the website and the cookie has not yet expired, Google and the website can tell that the user clicked on the ad and proceeded to that page. Each Google AdWords advertiser has a different cookie. Thus, cookies cannot be tracked using the website of an AdWords advertiser. The information obtained using the conversion cookie is used to create conversion statistics for the AdWords advertisers who have opted for conversion tracking. The AdWords advertisers can find out the total number of users who have clicked on their advert and were directed to the page with a conversion tracking tag. The advertisers do not, however, obtain any information that can be used to identify users personally. If you do not wish to participate in tracking, you can refuse to be included by simply deactivating the Google conversion tracking cookie via your internet browser settings. In doing so you will not be included in the conversion tracking statistics.

This website provides more information about Google's privacy policies.

Retargeting/Remarketing/Tell-a-friend advertising

This website uses the retargeting technology of Google Inc. ("Google"). This makes it possible to target visitors to our website and already interested in our shop and our products with personalized, targeted advertising. The choice of advertising is carried out based on a cookie-based analysis of the user's previous behaviour, whereby no personal data is stored. In the cases of retargeting technology a cookie is stored on your computer or mobile device to capture anonymous data on your interests and to customize advertising to the saved information. These cookies are small text files that are stored on your computer or mobile device. You will therefore be shown adverts that most probably correspond to your product and information interests. You can prevent the use of cookies for advertising permanently by downloading and installing a browser plug-in from the link.

Further information and the full privacy policy regarding advertising and Google can be found here.

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